``All organisations now have the capacity to know the opinions of their customers through one system or another, but only some know the advantages of putting their customers in charge of their interests``.
Carmen Tudela – Managing Director of GesQuality
OUR PROJECT
CUSTOMER EXPERIENCE

OBJECTIVE
To offer information to our clients, and like that help them to make their operations more profitable

METHODOLOGY
We combine human factors and technology to offer the largest Guest Experience database in the market

PLANNING
We define the needs of each organisation and propose the solutions that best suit them

EXECUTION
We capture the customer experience during the agreed period and we offer information permanently

24/7 SERVICE
We are a service company. Our treatment is personalised 24 hours a day, 7 days a week, during the whole project
OUR SOLUTIONS IN A MINUTE
PRINTED QUESTIONNAIRES

We deliver our questionnaires to all customers during dinner or breakfast service
QUESTIONNAIRES WITH QR CODE ACCESS

We use a personalised approach to provide your guests with a QR code to access the survey
QUESTIONNAIRES BY EMAIL

We use automation to email our surveys to your guests during their stay
QUESTIONNAIRES IN QR CODE BANNER

We place a QR code in bedrooms for customers to access our surveys
HOW WILL YOU SEE THE RESULTS?
PMS & CRM INTEGRATION

We use an API to integrate our database into your hotel’s PMS and CRM software
BIG DATA
IN CLOUD

We enable organisations to connect to our data hub
EXECUTIVE
REPORTING

We send regular, fully tailored reports
MAKE THE CUSTOMER YOUR FOCUS AND
IMPROVE YOUR RESULTS

We have the largest
customer-experience
database on the market
Our high participation rate means we have largest database on the market, which can be fully integrated into your CRM and any data-visualisation platform

Improve the online
reputation of your
establishments
Identify neutral or moderately satisfied customers and discover what their needs are. Exceed their expectations and boost recommendations on social media and opinion platforms

Allow your clients
to be the ones who
professionalise your team
Your customers know what they want and what they need from your team. Allow your guests to set the path to be followed and improve your satisfaction and profitability figures
PROVIDING A GOOD EXPERIENCE
IS FAIRLY SIMPLE; THE HARD BIT
IS DOING IT AT THE LOWEST COST

Satisfaction
Indicators
We provide performance indicators per department based on your customers level of satisfaction

Sales &
Marketing Information
We provide information on the profile, habits and consumption preferences of your customers (channels of influence, promotion, purchasing, brand perception…)

Profitability
indicators
We provide profitability indicators such as the percentage of repeat customers, direct sales, intention to recommend, value-for-money perception

Investments
in Structure
We produce a ranking table of your main investment opportunities, using the suggestions for improvements from your customers each year

Information
to improve loyalty
We analyse and translate comments from your customers to help your team secure loyalty from as many customers as possible
AMONG OTHERS, WE CAN HELP YOU TO

Management
and line teams
Monitoring the performance of all departments through indicators
Identifying prescribing, neutral and disappointed customers in order to work on their loyalty
Professionalise and optimise your internal organisation based on customer feedback

General Management
Setting target KPIs based on budget, staff and structure
Optimising the budget per customer by focusing on the points that improve customer satisfaction
Organise investments in general management structure based on customer demand

Quality & CX
Verify compliance with customer service protocols and ensure that the objectives set are completed
Implement initiatives aimed at improving satisfaction indicators and verifying their impact on the customer
Export initiatives that work to other market units

Commercial Departments,
E-Commerce & Marketing
Integrate our experience database to the CRM & PMS enriching the data of each client
Use our Quality-Price Indicator to know the margin for price increases
Increase your direct sales rate by increasing loyalty and referrals